Expand your advertising reach to specific audiences all over the web! We believe in simple truth: if your advertising brings positive results, increase your spend. And if you can lower your expenses while getting same or more quality traffic, do it!
Google Display Network is comprised of millions of sites across the world and allows showing ads based on demographics, categories of interest (choose from over 1,750 topics and sub-topics, related to your business), groups of keywords or place ads directly on chosen sites. Add more layers of targeting: use dayparting, demographics filters (targeting users by age and gender) and apply geography-based restrictions!
You can run ads on sports-related sites and show them to
residents of Mahnattan every weekday after 1 p.m. only.
Isn't that great?
Opportunities are virtually limitless! Combined with constant ad testing and campaign optimization, one can increase sales or lead supply while constantly reducing cost per lead.
In simple terms, advertising on Google Display Network means putting messages (text ads or banners) in front of your target audience when they are browsing the internet in order to attract them to your site - or improve your branding.
How can this be achieved? Let's look at the facts:
Of course, ads won't run themselves. Without years of experience even seasoned Adwords marketers often struggle to get used to working with Display Network. It is a completely different game, and requires deep understanding of how Google algorithms work to achieve maximum profitability.
Our approach to managing Display campaigns is the same as for ppc management: we work within provided budget to achieve either more quality clicks to your site or more leads, sales or calls.
Example of banners:
Below are some banners that Wisdek created for various customers to use on Content Network campaigns:





The Google Display Network offers text, image, rich media, and video advertising on Google properties, YouTube, and millions of web, domain, video, gaming, and mobile partner sites. From mass media to niche sites, advertisers can find the most engaged audiences, place ads on the most relevant pages, and achieve performance at scale through our innovative targeting technology.
For more information, visit www.google.com/displaynetwork